Virtual Book Promotion Plan for "Character Driven Leadership for Women"

Kathy Archer is seeking to expand the reach of her upcoming publication, "Character Driven Leadership for Women: A 5-Step Guide to Shape Your Nonprofit Management Style with Strong Values, Ethics and Morals." The project will be to develop a comprehensive business and marketing plan to promote the upcoming book promote the course attached to/promoted in the book. This plan will focus on virtual strategies , encouraging innovative and creative approaches to virtual book promotion. Kathy will not be doing any in-person events. The plan must include identifying podcast opportunities crafting a promotional summary for podcast outreach proposing virtual events and potential partners brainstorming other creative and unconventional marketing ideas to maximize the book's reach and engagement The goal of this project is to create a comprehensive virtual business plan t hat effectively promotes the book to a wide audience worldwide, particularly in Canada, the USA, Europe and Australia. The project will research current market trends in virtual book promotions, identify key target audiences in the nonprofit sector and develop innovative strategies to engage potential readers. Learners will apply their knowledge of marketing principles and digital tools to craft a plan that includes social media campaigns, virtual events, and partnerships with relevant organizations. The ultimate aim is to increase the book's visibility and sales while reinforcing Silver River Coaching's brand as a leader in nonprofit leadership development.